Estimates
Quote the work
Write the estimate on site and send it while the customer is still standing there. When they say yes, it becomes the invoice in one tap — Today flags accepted quotes ready to convert.
Keel for contractors & trades
Quote the job on site, keep the materials receipt and the drive under it, and turn the accepted estimate into the invoice before you leave the driveway — on the iPhone already in your pocket.
The jobs around the job — the ones that do not get done on site.
Everything below is in the version on the App Store today.
Estimates
Write the estimate on site and send it while the customer is still standing there. When they say yes, it becomes the invoice in one tap — Today flags accepted quotes ready to convert.
Jobs
Every quote, estimate, expense and invoice is a step of a job, and all of it sits under that job — so you can see what a job cost, what you billed and what is still owed.
Invoices
Clean PDF invoices with taxes, discounts and payment terms, sent by email, Messages or WhatsApp. Add a payment QR code; line items you have used before are suggested, priced from your own history.
Receipts
Photograph a receipt while it is still in your hand and file it against the customer or the job. The photo stays on your iPhone.
Mileage
Record business trips as you go, and keep the mileage log with the rest of your records. No always-on GPS tracking.
Who owes you
Today opens with what needs your call: overdue invoices, accepted quotes, finished work waiting to be billed. The Outstanding widget shows who has owed you the longest.
Keel is for the person doing the work. It is not a crew-dispatch, scheduling or payroll system — if you run several crews, you need a field-service platform.
From the Business Library — practical answers for the United States, Canada, Australia and New Zealand.
Registration, licences, insurance and the first-week list — the rules that apply where you work.
Building a number from your own costs, and putting it in front of the customer.
When the job changes, the estimate was too low, or the customer needs a conversation.
What goes on the invoice, deposits, payment terms, and what to do when it is late.
What you can deduct, what to keep, and how to keep it so it survives an audit.
What you owe, when it is due, sales tax on your work, and the return itself.
Every trade prices on its own unit. Each room has the guides for yours — price it, quote it, bill it, get paid — in the order the job happens.
Three questions and you get a starter kit: the guides to read first, a free tool, and the parts of Keel that fit.
Keel is free to use, with no invoice limit. Keel Lifetime, a one-time $249.99, adds your branding and signature, premium templates and accountant-ready exports. No subscription.
Search every guide in the Business Library — invoicing, expenses, mileage, tax and the rules where you work.