Private software for a company of one.
We build small, focused iPhone apps — each doing one job with a trained on-device agent that runs on the intelligence Apple ships, and never leaves your phone. Two are on the App Store today.
The most useful AI is the one that never leaves your phone.
Ilura is a studio building private, on-device apps for people and companies of one. Our belief is simple: the most useful AI is not a website you visit or a model in someone else's data centre — it is a small, trained agent that lives on the iPhone you already carry, runs on Apple Intelligence, and answers to you alone.
So we build one focused app at a time — ILURA for the words you write, Keel for the money you run — each a purpose-built agent on the same on-device engine. There are no servers to trust with your data, no account to create, and nothing readable ever leaves the phone.
That is not a setting you switch on. It is the architecture. Privacy that comes from having no servers to breach cannot be walked back in a future release — so the App Store Data Not Collected label is not a compliance checkbox. It is the headline feature.
Four convictions.
Two apps live today.
Keel
The on-device financial brain for a company of one — invoices, receipts, and the one number that's actually yours after tax.
ILURA
Train private personal agents for the messages you write every day — your tone, rules, and decisions, invoked by name.
Who ships this.
Private AI, one focused app at a time.
Pick the app that fits the work in front of you — or reach us directly. Everything runs on-device, with no account and nothing readable leaving the phone.